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People at white board working on disaster recovery plan

Disaster Recovery Plan: What Is It?

Disaster can strike your business at any time. Despite the risk, 75% of businesses don’t have a disaster recovery plan, which is part of an overall business continuity plan. Research from Deloitte has revealed that 90% of businesses without a disaster recovery plan fail after an unexpected event such as a natural disaster. Fortunately, there are a few simple things to keep your business running in the event of a disaster.

global small business

Tips for Going Global with Your Small Business

The growth of global communication and transportation has made it easier for small business owners to expand globally. All types of businesses – from online product marketers to professional service providers – can benefit from expanding into global markets. Here we offer some tips for taking your business global.

Growing Global: How Maison Design Trimmed Down to Scale Up

Twenty years ago, Peter Merchant was working in South Australia’s Fleurieu Peninsula making Tuscan style pavers using local sandstone. Little did he know back then that the experience would kick off what he’s now grown to be a global business, exporting local products/stone as far as Dubai. But scaling up has meant trimming back, restructuring, and smarter spending.

“My motto is, even if you’re on the right track, if you sit there, you’ll get run over.”

Catastrophic Muck-ups with Cupcake Central

The One Where Cupcake Central’s Cookbook Got Burnt

After she was fired from her IT job in the 2009 Global Financial Crisis, the founder and director of Cupcake Central, Sheryl Thai, decided to chase her dream of opening up a cupcake store. Once she’d achieved that, she set her sights on another dream – publishing a cupcake cookbook. And she did, but it turned out to be a catastrophic muck-up.

persuasive communication

Persuasive Communication Tips for Small Business Success

Persuasion plays an important part in all aspects of our lives, whether business, family or social. It has been estimated that persuasion is responsible for 30% gross domestic product. For small businesses, persuasion can make the difference between failure and success. Let’s look at the key elements of persuasion and how can boost your business performance.

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